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T-Mobile join Valpak for recycling on the move application

John Williams - Thursday 05.11.09, 11:23am

T-Mobile have teamed up with recycle-more in a bid to encourage recycling on the move.

t-mobile recycle application

t-mobile recycle application

Through the T-Mobile application, Recycle Guide, users will be able to find out what they are allowed to recycle as well as locating their nearest recycling points, all on their mobile phone.

T-Mobile collaborated with Valpak Limited, in a scheme which helps over 3,000 large and small UK businesses to comply with recycling legislation, to develop this innovative mobile application. Valpak Limited owns the largest recycling information database in the UK, which is available to consumers via their consumer facing website, recycle-more.co.uk.

The database, more commonly known as the bank locator, has been designed to help tackle the 31million tonnes of waste (the same weight as 3.5 million double decker buses) that goes to landfill each year.

In addition to letting users know where they can recycle standard household items, T-Mobile’s application offers advice on how to recycle more unusual items such as mobile phones and Christmas trees. Users can also receive tips on how to recycle, links to useful recycling websites and can keep track of what they have recycled.

The Android version of the Recycle Guide allows users to demonstrate how committed they are to green causes by allowing them to pledge to
recycle certain amounts of waste and can then share their promises with friends.

Fiona Cameron, Corporate Responsibility Manager at T-Mobile said;

“Although national recycling rates are on the rise, thousands of potentially recyclable materials still get thrown away every day purely because people don’t know where the nearest recycling point is.  We don’t often hear about the link between throwing waste in landfill and the contribution it makes to global warming, when in fact methane gas produced from landfill sites is a powerful greenhouse gas.  Methane accounted for about eight percent of the UK’s greenhouse gas emissions in 2007.”

Valpak CEO Steve Gough said;

“By teaming up with T-Mobile we are able to make recycling information, that was previously only available online, accessible to more people via new technology.  This provides so much more for the householder.”

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